Launched in 1957, the American Cup is a small artisanal roastery in Beirut. It was established by Michel Najjar. It instantly became a successful organization with a dominant control of the Lebanese coffee industry and a flourishing global export industry to 48 countries around the world. American Cup produces from the largest coffee factory in Lebanon fitted with the most sophisticated automation coffee machinery in the Middle East and among the greatest in the Mediterranean region. Undoubtedly, the dedication and enthusiasm to continuously enhance the business has made the brand Café Najjar a popular reference in the area. Café Najjar is the authorized supplier of Turkish coffee machines for the significant majority of popular cafes, colleges, schools, and workplaces in Lebanon. In addition to its selection of packaged coffee and coffee machinery (Multirama, Caferama, Il Gustino, and Gia). The industry's original Café Najjar - La Maison du Café hospitality franchise is active in 14 locations in the city. However, the opening of the Théa Rituels de thés tea bar gave Lebanon the highest quality tea experience. Shop from a wide variety of American Cup coffee Online at Spinneys Lebanon.